James Franco Stars in Microdrama
The actor headlines 'Love, Lies & Frank' on Shortical, one of the first microseries produced under the SAG-AFTRA verticals agreement, alongside Eric Guilmette and Neela Jolene
James Franco is starring in a microdrama series called 'Love, Lies & Frank' on Shortical, marking one of the first times an A-list actor has appeared in a microseries. The series is produced by Knockout Shorts and is available to stream now on Shortical.
The series 'Love, Lies & Frank' is one of the first microseries produced under the SAG-AFTRA verticals agreement. It is directed by Eric Wang Schwager and written by Melissa Lynn Moore.
James Franco plays the role of Jimmy Franks, the CEO of a high-powered ad agency, in the series 'Love, Lies & Frank'. He is joined by Eric Guilmette and Neela Jolene, who play the roles of Cameron Frank and Daniella Hanson, respectively. Daniella Hanson is an ambitious employee who starts a forbidden romance with her boss's stepbrother Cameron Frank.
The production of 'Love, Lies & Frank' did not use AI-generated performances or digital replicas. This approach is notable in the context of the growing trend of Hollywood talent moving into the microdrama space.
## Why it matters The fact that James Franco is headlining a microdrama series is significant, as it reflects a broader trend of Hollywood talent embracing vertical storytelling. According to Guy Shimoni, CEO of Shortical, 'Hollywood is beginning to embrace vertical storytelling in a meaningful way'. This shift is expected to continue, with other Hollywood stars also exploring the microdrama format.
## What happens next As the microdrama space continues to grow, it will be interesting to see how other Hollywood stars and production companies respond to this trend. With the success of 'Love, Lies & Frank', it is likely that we will see more A-list actors appearing in microseries in the future.
