Pixar Unveils 'Ghost Market' for Spring 2028

Pixar has announced a new original film, 'Ghost Market', set to release in spring 2028. The film is inspired by Asian myths of supernatural bazaars where the living and dead interact.

The film follows a teenager named Kyle, a fast-talking content creator from Chicago, who stumbles into a mysterious hidden market in Hawaii. Kyle's life gets turned upside down when his mom forces him to go on vacation to Hawaii, where he discovers the crossroads of the living and the dead.

The project was initially planned as a series, but was later elevated to a feature film. Pixar chief content officer Pete Docter revealed the film's details during D23, Disney's fan convention. The studio's shift in focus away from original series and back towards theatrical animated features and shorts led to the project's reworking.

## What to Expect The film promises to be a unique take on the supernatural genre, with Kyle's hunt for a late-night snack turning into something much bigger. The footage shown at D23 featured a spooky roadside diner, where Kyle encounters a delicious-looking bowl of ramen that starts to dangle in the air, lifted by some unseen force.

## Why it Matters The release of 'Ghost Market' is part of Pixar's recent streak of multiple films in a calendar year. The studio has seen success with its original slate, including 'Hoppers', 'Elio', and 'Elemental', as well as its recent releases 'Toy Story 5' and 'Inside Out 2', which both grossed over $1 billion worldwide. The film's unique blend of Asian mythology and supernatural elements is likely to appeal to a wide range of audiences.

The film is set to release on March 10, 2028, and is Pixar's second feature film of the year, following 'The Incredibles 3'. With its unique storyline and supernatural themes, 'Ghost Market' is sure to be a highly anticipated release in 2028.