Circleback Unveils Free Plan
Get unlimited meeting transcriptions with 30-day history access, as Circleback takes on Wispr, Calendly and others in a crowded market
Circleback, a meeting notetaker, has introduced a free subscription tier to attract more customers in a crowded market. The free plan allows users to transcribe an unlimited number of meetings, but they can only access their history for the last 30 days.
The free plan includes features such as recording meetings, access to mobile and Apple Watch apps, AI-powered transcript querying, and integration with Linear and Slack. In contrast, Circleback's paid subscription plans start at $14 per month, paid annually, and offer additional features such as unlimited meeting history and full API and MCP access.
Prior to the introduction of the free tier, Circleback's plans started at $20.83 per month. The company was founded in 2023 by Ali Haghani and Kevin Jacyna and has been profitable since 2024, with a run-rate revenue of over $1 million per employee and a team of eight people.
## Why it matters The meeting note-taker market is highly competitive, with several companies, including Wispr, Calendly, Granola, Read AI, and Fireflies, offering similar services. Circleback's introduction of a free tier is likely a response to this competition, aiming to attract more customers and grow its user base. The company does not spend on Google Ads or Meta Ads and will use the free tier as a marketing strategy to promote its product.
By offering a free tier, Circleback hopes to increase its visibility and attract more users, who can then be converted into paying customers. The company's focus on providing a high-quality product and monetizing its users is key to its growth strategy. With its new free tier, Circleback is poised to compete more effectively in the meeting note-taker market and expand its customer base.
## What happens next As the meeting note-taker market continues to evolve, it will be interesting to see how Circleback's free tier affects its user base and revenue. The company's ability to convert free users into paying customers will be crucial to its success. With its competitive pricing and feature-rich plans, Circleback is well-positioned to attract more customers and establish itself as a major player in the meeting note-taker market.
