Demi Lovato, Selena Gomez Reunite
The 34-year-old friends star in a new Rare Beauty campaign, paying homage to their Disney era and late 2000s YouTube videos, after nearly a decade apart
Demi Lovato and Selena Gomez have reunited for a Rare Beauty campaign, marking a new chapter in their long-standing friendship. The two friends, who met on the set of Barney at age 7, have collaborated on a campaign that features two blushes and a blush brush.
The campaign is a nod to their Disney era, including a recreation of their late 2000s YouTube videos. This is not the first time the two have worked together, having starred in the 2009 film Princess Protection Program.
Demi Lovato and Selena Gomez, both 34 years old, have used their platforms to advocate for mental health awareness and wellness. Lovato has been open about her mental health and addiction struggles, deciding to share her story after not having anyone in the public eye to look up to at a young age.
The Rare Beauty campaign comes after the two friends publicly reunited for the first time in nearly a decade at Lovato's concert in April. Lovato, who married Jutes in 2025, has expressed her gratitude for the deep history she shares with Gomez, and is happy to be in a place where they can collaborate and spend time together.
## Why it matters The reunion of Demi Lovato and Selena Gomez is significant, as it marks a new chapter in their long-standing friendship. The two have been friends since they were 7 years old, and have been through different chapters in their lives. Their collaboration on the Rare Beauty campaign is a testament to the strength of their friendship, and their ability to come together and create something special.
The campaign also highlights the importance of mental health awareness and wellness, which both Lovato and Gomez have advocated for. By using their platforms to raise awareness and reduce stigma around mental health issues, they are helping to create a more supportive and inclusive environment for their fans.
## What happens next The Rare Beauty campaign featuring Demi Lovato and Selena Gomez is a significant moment in their friendship, and marks a new chapter in their collaboration. As they continue to work together and support each other, fans can expect to see more from the two friends in the future. With their combined platform and influence, they have the potential to make a significant impact on the mental health awareness and wellness movement.
